Tedded - Business Book Review

“And to all those watching tonight from beyond our shores, from parliaments and palaces, to those who are huddled around radios in the forgotten corners of the world, our stories are singular, but our destiny is shared, and a new dawn of American leadership is at hand.”

Thank you Barack Obama, the world welcomes you.

(This article by William Kole honestly reflects our feeling)

Inspired again by “Marketing lessons from the US election”, Seth Godin

The one thing that I think is the most crucial there is “telling the stories”.

“Telling stories” by Barack Obama led to online donations, permissions, energy from the volunteers from the uncommitted, from tribes.

From Tom Peters’ Re-Imagine

“…an effective leader making the rounds ask one … and only one… question: GOT ANY GOOD STORIES?

Stories… are the “red meat” that animates our “reasoning process.”

Stories… give us “permission” to act

Stories… are photographs of who we aspire to be.

Stories… cause emotional responses.

Stories… connect.

Stories… are us.”

…

Barack Obama’s stories

- Stories of lifes on the street he encountered (he told these stories since primaries and did it emotionally)

- Stories of Red States and Blue States of people who share the same dream, an American dream.

- Stories of change and how everyone of us can change, together.

John McCain’s stories

- Stories of him being a maverick

- Stories of his experience in the senate and in the war (they were like grandkids listening to the war stories from granddads, they were mostly boring, obviously)

- Stories of Obama

- Stories of Joe the Plumber (McCain tried to connect people to Joe the Plumber but it didn’t work, a plumber making $250,000 a year in income does not really relate to most people)

Sarah Palin’s Stories

- Stories of Joe Six-Pack and her records in Alaska, they are always fictional.

…

Obama’s stories win, all the time. His stories are emotional, his stories connect, and his stories are their, Americans, stories.

From my record, the best speech ever in the history of mankind is a man telling a story of his dream, link.

…

According to the book by Robert B. Cialdini, Yes!; “Just because yes is simple and obtainable, we shouldn’t be fooled into believing that anyone can easily secude it from others”

Just now, CNN announced Barack Obama elected president from their projection.

…

Yes, we can…

(Yes, you can, Americans. Now, make the world a better place)

“When everything is said and done, a lot more is said, than done.” Lou Holtz

Today is the day not only American awaits but the entire world.

I have been a strong supporter of Barack Obama (from this side of the world)

I have two personal stories to share…

Earlier this year (probably February) I went to the United States, Florida, to Orlando to be specific. On my transit at Tampa (I’m not 100% sure, it was a transit from L.A. to Orlando). I met an American lady whom I forgot the name.

I watched the news of the primary in the pub, I sat next to this lady, drinking beer, a budweiser. She greeted me, I greeted back, we talked a bit about traveling and I asked her about politics.

She had not got a clue, she clearly didn’t follow politics and was neither a Republican or a Democrat.

I thought I did well that day convincing her to think about Barack Obama. She said something like “He must be good” (to make a world’s citizen from the other side of the planet speak strongly and positively about him).

Another incident was only last week where I met a black guy in front of the nightclub spot in Bangkok having an instant noodle; I was having one as well nearby.

I asked him “Have a good night out?”

He replied: “Yes” with a smile back

I asked “You’re an American?” I noticed from an American accent

We talked for a bit and we talked about Barack Obama

He said “He will be great for Americans.”

I said “No,”

He then said “Yes, to the world.”

…

I hope he wins today (as the polls show).

I hope he delivers to the world as he promised.

This is just the end of the beginning.